Winning the Professional Services Sale: Unconventional Strategies to Reach More Clients, Land Profitable Work, and Maintain Your Sanity - Michael W. McLaughlin - Bøger - John Wiley & Sons Inc - 9780470455852 - July 30, 2009

Winning the Professional Services Sale: Unconventional Strategies to Reach More Clients, Land Profitable Work, and Maintain Your Sanity

Michael W. McLaughlin

Winning the Professional Services Sale: Unconventional Strategies to Reach More Clients, Land Profitable Work, and Maintain Your Sanity

Professional services providers have had to rethink their sales methods and adapt to profound changes in the way customers buy services. In response, Michael McLaughlin presents a strategy for winning new business with a holistic approach to each customer relationship.


224 pages, , black & white line drawings

Mídia Livros     Hardcover Book   (Livro com lombada e capa dura)
Lançado USA, July 30, 2009
ISBN13 9780470455852
Editoras John Wiley & Sons Inc
Páginas 224
Dimensões 163 × 236 × 21 mm   ·   460 g
Idioma English