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Scenario Planning - Revised and Updated: The Link Between Future and Strategy 1st ed. 2009 edition
Mats Lindgren
Scenario Planning - Revised and Updated: The Link Between Future and Strategy 1st ed. 2009 edition
Mats Lindgren
Recent research in the field of business strategy has shown that strategic flexibility can be achieved through a scenario planning perspective for long-term competition and performance. The authors have drawn upon examples and case studies to develop a new model for scenario planning that is closely integrated with strategy and innovation.
204 pages, XII, 204 p.
Mídia | Livros Paperback Book (Livro de capa flexível e brochura) |
Lançado | 2009 |
ISBN13 | 9781349367825 |
Editoras | Palgrave Macmillan |
Páginas | 204 |
Dimensões | 238 × 159 × 13 mm · 366 g |
Idioma | English |
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