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Atualizado em 13/05/2026 · De todos da iMusic
![Cover for Michel Wedel · Market Segmentation: Conceptual and Methodological Foundations - International Series in Quantitative Marketing (Paperback Book) [Softcover reprint of the original 2nd ed. 2000 edition] (2012)](https://imusic.b-cdn.net/images/item/original/045/9781461371045.jpg?michel-wedel-2012-market-segmentation-conceptual-and-methodological-foundations-international-series-in-quantitative-marketing-paperback-book&class=scaled&v=1603989525)
![Cover for Michel Wedel · Market Segmentation: Conceptual and Methodological Foundations - International Series in Quantitative Marketing (Hardcover Book) [2nd ed. 2000 edition] (1999)](https://imusic.b-cdn.net/images/item/original/353/9780792386353.jpg?michel-wedel-1999-market-segmentation-conceptual-and-methodological-foundations-international-series-in-quantitative-marketing-hardcover-book&class=scaled&v=1410243644)