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Atualizado em 13/05/2026 · De todos da iMusic
![Cover for Thorsten Hennig-thurau · Relationship Marketing: Gaining Competitive Advantage Through Customer Satisfaction and Customer Retention (Paperback Book) [Softcover reprint of the original 1st ed. 2000 edition] (2010)](https://imusic.b-cdn.net/images/item/original/229/9783642086229.jpg?thorsten-hennig-thurau-2010-relationship-marketing-gaining-competitive-advantage-through-customer-satisfaction-and-customer-retention-paperback-book&class=scaled&v=1611379338)
![Cover for Thorsten Hennig-thurau · Relationship Marketing: Gaining Competitive Advantage Through Customer Satisfaction and Customer Retention (Hardcover Book) [2000 edition] (2000)](https://imusic.b-cdn.net/images/item/original/425/9783540669425.jpg?thorsten-hennig-thurau-2000-relationship-marketing-gaining-competitive-advantage-through-customer-satisfaction-and-customer-retention-hardcover-book&class=scaled&v=1610680322)