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Multimodality and Genre: A Foundation for the Systematic Analysis of Multimodal Documents
J. Bateman
Multimodality and Genre: A Foundation for the Systematic Analysis of Multimodal Documents
J. Bateman
The first systematic, corpus-based and theoretically rigorous approach to the description and analysis of multimodal documents. Drawing on academic research and the experience of designers and production teams, Bateman uses linguistically-based analysis to show how different modes of expression together make up a document with a recognisable genre.
334 pages, 1, black & white illustrations
Mídia | Livros Hardcover Book (Livro com lombada e capa dura) |
Lançado | 17 de abril de 2008 |
ISBN13 | 9780230002562 |
Editoras | Palgrave Macmillan |
Páginas | 312 |
Dimensões | 223 × 142 × 28 mm · 526 g |
Idioma | English |
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