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Competitive Advantage: Creating and Sustaining Superior Performance Michael E. Porter 1º edição
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Competitive Advantage: Creating and Sustaining Superior Performance
Michael E. Porter
The essential complement to the pathbreaking book COMPETITIVE STRATEGY, Michael E. Porter's COMPETITIVE ADVANTAGE explores the underpinnings of competitive advantage in the individual firm.
592 pages
| Mídia | Livros Hardcover Book (Livro com lombada e capa dura) |
| Lançado | 1 de junho de 1998 |
| ISBN13 | 9780684841465 |
| Editoras | Simon & Schuster |
| Páginas | 592 |
| Dimensões | 156 × 235 × 46 mm · 816 g |
| Idioma | Inglês |
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