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Value Proposition Design: How to Create Products and Services Customers Want - The Strategyzer Series 1th edição
Alexander Osterwalder
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Value Proposition Design: How to Create Products and Services Customers Want - The Strategyzer Series 1th edição
Alexander Osterwalder
The authors of the international bestseller Business Model Generation explain how to create value propositions customers can t resist Value Proposition Design helps you tackle the core challenge of every business creating compelling products and services customers want to buy.
320 pages, illustrations
| Mídia | Livros Paperback Book (Livro de capa flexível e brochura) |
| Lançado | USA, 30 de outubro de 2014 |
| ISBN13 | 9781118968055 |
| Editoras | John Wiley & Sons Inc |
| Páginas | 320 |
| Dimensões | 241 × 189 × 17 mm · 788 g |
| Idioma | English |
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