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Successful Customer Relationship Management Programs and Technologies: Issues and Trends Riyad Eid
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Successful Customer Relationship Management Programs and Technologies: Issues and Trends
Riyad Eid
Offers the latest research and developments for researchers, practitioners, and academics alike. It contains case studies, methodologies, frameworks and architectures, and cutting edge in research within the field of customer relationship management. It also serves as a reference book and handbook for semantics and follow-through for managers and decision makers.
360 pages, 1, black & white illustrations
| Mídia | Livros Hardcover Book (Livro com lombada e capa dura) |
| Lançado | 31 de março de 2012 |
| ISBN13 | 9781466602885 |
| Editoras | Idea Group,U.S. |
| Gênero | Aspects (Academic) > Business Aspects |
| Páginas | 358 |
| Dimensões | 216 × 280 × 20 mm · 1,09 kg |
| Idioma | Inglês |
| Editor | Eid, Riyad |
