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Marketing Strategy in Play
Mark E. Hill
Marketing Strategy in Play
Mark E. Hill
Suitable for serious practitioners interested in breaking from the familiar ways of doing things and in search of approaches to stimulate their own thinking that is effective for any organization large or small, this title explains marketing thinking and how to cultivate it, and the ways in which marketplace differences are created.
68 pages, b&w illustrations
Mídia | Livros Paperback Book (Livro de capa flexível e brochura) |
Lançado | 16 de julho de 2010 |
ISBN13 | 9781606491492 |
Editoras | Business Expert Press |
Páginas | 68 |
Dimensões | 153 × 229 × 4 mm · 132 g |