Estimation of Product Attributes and Their Importances - Lecture Notes in Economics and Mathematical Systems - J. P. Wallace - Livros - Springer-Verlag Berlin and Heidelberg Gm - 9783540065302 - 3 de dezembro de 1973
Caso a capa e o título não sejam correspondentes, considere o título como correto

Estimation of Product Attributes and Their Importances - Lecture Notes in Economics and Mathematical Systems Softcover reprint of the original 1st ed. 1973 edition

J. P. Wallace

Preço
R$ 349,90

Item sob encomenda (no estoque do fornecedor)

Espera-se estar pronto para envio 13 - 21 de jun
Adicione à sua lista de desejos do iMusic

Estimation of Product Attributes and Their Importances - Lecture Notes in Economics and Mathematical Systems Softcover reprint of the original 1st ed. 1973 edition

At this point in time, there is no generally accepted methodology for explaining and predicting human behavior given a product choice situation. Given the attribute profiles of two products, in order to explain and predict preference, it is necessary to determine the relative importance of each of the product attributes.


104 pages, biography

Mídia Livros     Paperback Book   (Livro de capa flexível e brochura)
Lançado 3 de dezembro de 1973
ISBN13 9783540065302
Editoras Springer-Verlag Berlin and Heidelberg Gm
Páginas 94
Dimensões 170 × 244 × 5 mm   ·   176 g